Image or style?
Often, when it comes to image, it turns out that people confuse the concepts of “image” and “style”. Therefore, first, let's look at the definitions.
Both style and image are about the impression we make. Few manage to unite them, since the style is deeply selfish and does not try to please the audience; it is about freedom. Style is a reflection of our inner world. Stylishness is equal to individuality, a bright manifestation of oneself. A stylish person always stands out with his “bold” private appearance.
And image is a social necessity. The concept of “image” comes from the English “image” - “image”, “representation”. It is a person's calling card, created for others, a public self. That is, an image artificially formed for a specific target audience.
But not only politicians or stars have an image. Every person has it, regardless of whether they know about it. Therefore, sometimes it is important to construct an image consciously at least once in order to capture the feeling of integrity. This is creativity - you can continue to play, changing directions.
For what?
Before you start talking about how to change a girl’s image, you need to decide why you need to do this. If a girl wants to start looking more mature or wants to get a certain job where it is important to look presentable, then it can be difficult to cope on her own. To do this, you can seek help from professionals. This is where special educational institutions will come to the rescue.
You can find out more about this on the Internet. For example, on this page you have the opportunity to get acquainted with what the style school is like https://moscow.ecolespb.ru/style-school or on another resource of your choice.
If a girl is simply tired of her image and understands that she needs to start looking bolder and brighter, then she can cope on her own.
But this must be done carefully so as not to overdo it with excessive brightness. And it happens that she is simply tired of her romantic image, dresses, heels and dreams of turning into a more daring and daring beauty with a short haircut, in jeans, a top and sports shoes. There are many other reasons, but one thing is important - to understand the reason and proceed from it.
Components of image
How to change your image “at home”, without the help of specialists? To do this, you need to know what it consists of. The essence of image is not only in clothes. Clothing is just one element. With a strong image, a person and clothes can transform anyone. Why do some people pair sneakers with an evening dress perfectly, while others choose the perfect sets in expensive boutiques, but the look falls apart? It's all about the system.
Researchers identify six components of image: first impression, depth and breadth of knowledge, flexibility, sincerity and enthusiasm. The first impression, the most important component, in turn includes clothing, voice, neatness, handshake, eye contact and posture. A positive first impression makes initial and subsequent interactions with people much easier and more comfortable. A negative first impression can end a relationship before it even begins.
The goal of a good image is to open you up to the world, to attract positive attention, people's affection, interest and sympathy to you. This means that in order to change the image on their own, a girl or woman, regardless of age, needs courage and even audacity. We need to get rid of timidity.
In society as “out of place.”
Along the way you meet beautiful people, everyone is so cheerful, but you feel constrained? Complexes about appearance develop after observing others. You don't need to invest a lot in your wardrobe - just buy basic items. They will look great for many years. Sometimes letting yourself go shopping and making your loved one feel good is the best anti-stress! The nature of behavior and manners are formed from the inner worldview. Working on your own complexes will free you from many prejudices.
When and where to start changes
When and how radically it is necessary to change the image depends on how critical everything is now. The reasons can be very different: from the banal “I want change” to a change in profession and social status. Whether to change gradually or quickly depends on how much you enjoy the process. There are no boundaries for perfection. Even if the image is good, it can become much better.
Where to begin? You can start by loving the real you and the image you can become. Only a harmonious image attracts. The disharmony between body and image is repulsive. This is at the level of instincts in people. The word "ugliness" means "lack of image." Therefore, it is important to see yourself in the mirror and love yourself as you are.
A good image is built only on love for one’s original physical characteristics. It’s impossible to create anything good if you hate texture and material. Therefore, first the body, face, posture, gait and plasticity. And only then manners, speech, clothes and hairstyle.
Appearance is a barrier to success.
Dreams of a modeling career are just around the corner, but there are flaws in your gait? Do you have merit in your profession, but are you missing out on a long-awaited promotion? Obvious shortcomings hinder progress on the path to self-realization. You should ask independent people for their opinions.
Do not be offended by sound criticism, because it may be potentially necessary. A comprehensive assessment is a valuable aid that can change the way you think. The obvious is usually hidden under habits that many do not want to give up.
Carla Bruni
Former First Lady of France Carla Bruni was a successful supermodel and a recognized beauty. I haven't decided to make a change yet. Not a trace remained of the sophisticated Frenchwoman with an extraordinary appearance - endless lifts and injections erased these aristocratic features forever.
Text Cosmo.ru
Image making
Image making is a type of activity aimed at forming and managing the image of an object. In the literature, image making is sometimes called a communication technology. Image making allows you to distinguish an object from many similar ones, forming a certain attitude towards it in people.
Image making objects
Objects whose rating depends on the image created by them or for them
This category includes individuals (for example, politicians, TV presenters, leaders of social movements), radio and television programs, social movements. The purpose of these objects is to influence the mood in society.
Objects whose rating depends on their image and the goods and services they produce
Here we can note large national and transnational corporations. Their goal is to increase sales volumes, as well as simultaneously improve the quality of products sold and improve their image.
Objects for which image changes are not a fundamental factor in their success
These are various small businesses whose success depends directly on the quality of their goods and services.
Image making tools
There are many image-making methods depending on the category of the object. The most extensive list of techniques applies to objects whose rating depends on the image and on the quality of their products or services, since image-making actions need to mask their true goals, showing ingenuity.
Verbalization
This technology involves a vivid description of the situation. Verbalization is used to express the new context of a situation and escape reality.
Positioning
Initially, positioning was developed to promote products on the market
By positioning, the image maker places the object in a favorable environment for it and focuses the audience’s attention on its unique features. Positioning highlights in an object those characteristics in which the consumer is interested.
Manipulation
Here the audience's attention is transferred to another object in order to create the desired situation. The uniqueness of the created object should outshine the object that is relevant to the client.
Mythologization
Mythologization affects the audience on a subconscious level. The task of a myth is to activate vivid ideas about an object in a direction beneficial to the image.
Emotionalization
Emotionally charged information is more easily perceived by a person, therefore, to achieve the desired effect, it is necessary to correctly correlate the rational and emotional components of the impact.
From the history of image making
Image-making techniques have been known since the times of Ancient Greece. For example, Pharaoh Akhenaten and his famous sun-worshipping coup. The campaign was organized according to all the rules of modern PR. The main image maker of the campaign, priest Ey, divided its implementation into several stages. First, the introduction of the name of the sun god Aten into the litulature of the pharaoh, which, in essence, was the “positioning” of the idea. Then - the transfer of the capital to another place and its dedication to Aten, which was determined by the impossibility of carrying out a new idea in an old place, permeated with ancient traditions. This was followed by the introduction of the cult of the solar disk throughout Egypt. And finally, when, according to the organizers of this campaign, the population was ready - a ban on the cult of the old gods. Unfortunately, the introduction of monotheism in Ancient Egypt failed. After the death of the pharaoh, which followed in the 33rd year of his life, Egypt returned to the old gods, since social needs were not taken into account, and the specifics of the Egyptian mentality were not sufficiently worked out.
Yulia Baranovskaya
Yulia Baranovskaya very rarely experiments with her appearance, so the TV presenter’s subscribers were very surprised to see a girl with pink hair. The comments to the photo speak for themselves: “A nightmare, like an unkempt tow,” “No. Bring back your beautiful color!”, “Yulia, what have you done to yourself?”, “I hope it’s a wig,” said Yulia’s subscribers.
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What rules should a teenager follow when buying new clothes?
When buying new clothes for your teenager, keep the following points in mind:
- Things should be practical. They should highlight the teenager’s advantages as clearly as possible. And hide his figure flaws.
- In no case should more than three colors be combined within one image. Otherwise, it won't look very nice. Try to make sure that the teenager remembers this rule for the rest of his life.
- A teenager should know when to stop. Don't buy him all the things he points out. If the clothes seem completely strange to you, then it is better not to buy them. Perhaps the teenager did not appreciate the subject well enough from a practical point of view. And he doesn’t yet understand that he will look bad in it.
Hairstyle
The next aspect that can affect a teenager's image is his hairstyle. The old one won't work anymore. If the image changes, then the hairstyle changes along with it.
You and your teenager will have to choose a haircut. Just open a list of examples of popular hairstyles on the Internet. Start reading about which ones suit your specific face type. Weed out the ones that are right for your child. And from them choose the one you like.
Be sure to consult with your teenager. Offer options and discuss them. If a teenager, for example, likes a certain hairstyle, but you don’t, then give him a try. Let him cut his hair like this.
Keep in mind that guys' hair grows quickly. Accordingly, there will be no problems with this. Next time, if the haircut turns out to be really terrible, the teenager can opt for a different hairstyle.
A teenager can consult a barber about a haircut
If a teenager cannot decide on a haircut on his own, then he can act in a different way. He can sign up for a barbershop. Get there early. And start communicating with the barber.
The teenager’s task is to get advice on what haircut will suit him. If the barber is a professional, he will easily give recommendations. Based on them, a teenager can easily choose a haircut.
A teenager can choose a hairstyle based on photographs of stars
Many stars (both domestic and foreign) wear fashionable hairstyles. A teenager can pick up an idea from them. And get a similar haircut for yourself. Choosing a hairstyle this way will be very easy. Because the teenager will be able to see an example of how the hairstyle will look in everyday life.
Beard
Help a teenager grow a beard. Unfortunately, this option is not suitable for all teenagers. But only for those who have stubble.
If a teenager has a beard, tell him not to shave it off. And use it to create a new image. However, warn your teenager that he will have to carefully care for his beard. Go to barbershops. Or trim it yourself.
If you don't take care of your beard, it will soon cease to be beautiful. Her appearance will deteriorate significantly. She will start to braid. And it will look unaesthetic.
The advantage of a beard is that it makes a man visually more massive and strong. And, overall, it improves the image. Makes a teenager brutal. Therefore, recommend that your teenager use this idea.
Tattoo
A teenager can also decorate his image with a tattoo. However, we recommend resorting to this method only if you yourself have a positive attitude towards drawings on your body. And I don’t mind the child stuffing them for himself.
Tattoos are the perfect way to express your individuality. Thanks to them, the teenager can show what he feels inside. And how he feels in the world. They can also give a teenager energy if they are filled with a certain design (for example, some runes). In addition, tattoos perfectly highlight the modern style of a teenager.
Absolutely anyone can make a drawing under the skin of a teenager. There are a huge number of tattoo styles available these days. A teenager can find a sketch that suits him on the Internet. To do this, you just need to indicate what style of tattoo he wants. And understand exactly where he will stuff it.
Habits
New style - new habits. It is impossible to change your image while leaving old actions in your daily routine. Tell your teenager to give up all bad habits. Including sitting at the computer. Eating junk food. Any addictions (for example, smoking or drinking alcohol).
Recommend doing sports. After all, no matter what image a teenager wants to achieve, having a beautiful body is very important. Because it is the main component of all athletes.
A teenager should feel like a full-fledged person. This cannot be achieved if he has bad habits. The absence of the latter will make the teenager love and respect himself even more. The people around him will treat him the same way.
Tell the teenager to get his body in shape
A teenager's body must be in shape. Playing sports is not enough for this. In addition, a teenager needs to eat right. Don't eat fried foods. Avoid foods that contain large amounts of fat. And also consume no more than two thousand calories per day.
A change in style must be accompanied by changes in the physical plane. If a teenager is thin, then let him go to a fitness club and try to gain weight. If it's full, then let it go there. But he is already losing weight. And forms the correct body relief.
Explain to your teen that their body needs to be balanced. Excessive thinness means that the body is missing something. Excessive obesity indicates that there is a lot of “garbage” in the body. Wrong and harmful food that is deposited in different parts of the body.
Accordingly, it is important to find a middle ground. Weigh just enough so that you are neither too thin nor too fat. And at the same time, to be a strong young man. Who can take care of himself.
WHAT IS STATUS COMPOSED OF?
Our genes, upbringing, and environment - everything participates in the formation of status. It is affected by both what does not depend on us and what we can change.
Physical data is important: a taller, stronger and more attractive person has a higher status. The ratio of facial width to length matters: the larger this indicator, the higher the testosterone level. Such men are more aggressive, stronger and financially luckier than long-faced men. Women are more likely to agree to a second date with such a person.
Some social theories say that people increase their status in a group by producing important benefits for everyone rather than by aggression. However, the acquisition of high status is facilitated by a threatening appearance, despite the fact that this has no connection with the public good.
Extroverts have a better chance of achieving high status than introverts. Neuroticism is negatively correlated with status in men: they “shouldn’t” feel fear, doubt and sadness. Even a beautiful name plays a role in increasing status: the chances of getting a job for a person with a good-sounding first and last name are many times greater than for a person with a dissonant one. The education of parents and their attitude towards the education of their children also influences: the presence of books in the home of a teenager at 14 years old predicts his future status, university studies and the number of years of education.
RAT STATUS
Didier Desor, an experimenter from the laboratory of biological behavior at the University of Nancy, decided to find out how power is distributed in the rat community.
The scientist placed six animals in one cage, leaving them the only way to the feeder with food - through a pool of water. Soon the roles in the group were divided into two exploiters who had never swum at all, two exploited swimmers, one independent swimmer and one non-swimming scapegoat. The rats were fed according to their ranks. The miners dived into the water and brought food. The exploiters took away the food, the rest got the leftovers after the “feast”. An independent individual was strong enough to get food and defend it. Everyone beat the scapegoat, and he was content with food, which the other rats refused.
The experiment was repeated in 20 cells, and everywhere such a hierarchy was built automatically.
It is curious that, no matter how animals of different social roles mixed, the status order did not change. Researchers from the University of Nancy continued the experiment by examining the brains of the subjects. An amazing thing was discovered - dominants experience the greatest stress. The fear of losing status and privileges deprives them of a quiet life.
Finally, luck matters a lot. We all know influential people who, if they please, can turn us into dust with the wave of their little finger, and we see that they are small in stature, puny and not distinguished by intelligence. They were simply lucky, because nothing in their lives could have predicted such a meteoric rise.
Status exists in the eyes of other group members and is worth something as long as the power associated with it is real. Would we fear and respect Kim Jong-un if he showed up at our neighborhood supermarket and jumped the line? However, if we were in North Korea, we would have to reckon with his status or lose our lives.
Paulina Andreeva
For the sake of her new role, actress Paulina Andreeva gave up her luxurious long hair and got a short pixie cut. Fans are divided into two camps: some believe that the actress’s new haircut suits her very well, others believe that Paulina has become like a teenage boy. And what do you think?
Yulia Volkova
Yulia Volkova rarely pleases fans with new songs, but she periodically surprises her with a change of image. Among the most unfortunate are huge black eyebrows of an unnatural shape and lips of the same size. Fortunately, today the ex-“tattoo” has calmed down and abandoned such beauty experiments.
Laysan Utyasheva
All is calm in the creative family of Laysan Utyasheva and Pavel Volya. Fans have already come to terms with the fact that Laysan changes her hair color from time to time, turning either brown-haired or blonde.
And in 2020, the former athlete, who was used to seeing her hair in a bun and sleek hair, unexpectedly made a daring bob and added a bright accent to her makeup in the form of red lipstick.
Fans have mixed reactions to the celebrity's changes. And Laysan emphasized that it was the desire for change that helped win her husband’s heart.
Photo: Instagram
