General influence of color on a person
Yellow belongs to the colors of the warm spectrum, but it does not affect the psyche as actively as orange and red. Its invigorating effect is not quick, but soft and gradual. It slightly accelerates physiological processes, but at the moment of exposure a person almost does not feel its influence. It promotes:
- improving vision;
- decrease in pressure;
- stimulation of nervous activity;
- increased muscle tone;
- normalization of breathing rhythm.
Under the influence of warm colors, a person experiences a surge of positive emotions. It is useful for preventing fatigue and the accumulation of nervous tension. In winter, the presence of this color in the everyday palette is especially necessary: it supports the body during the season of vitamin deficiency and significantly improves the quality of life in people with chronic diseases.
Positive and negative effects of color
The color yellow evokes only positive associations for most people. It resembles sunlight, warmth, and a sea beach. Can improve mood, help cope with fatigue and apathy. Like all colors of the warm spectrum, it warms the body on a physical level. During intense mental work, it helps to select non-standard solutions for complex problems, and during physical activity it increases muscle elasticity.
A negative value causes a dirty tint, closer to green. It is associated with illness, weakness, insecurity and deception. Regular exposure to this shade causes a depressed state in a person and makes him doubt his abilities.
People disappointed in life reject the color yellow. It reminds them of unfulfilled hopes and therefore causes irritation. People prone to depression subconsciously avoid it so as not to receive additional stress on the psyche. A person with alcohol and drug addiction experiences severe irritation from exposure to warm colors.
Significance in psychology
In psychology, the color yellow signifies happiness and optimism. This shade of high energy, enthusiasm, hope, fun and vivacity, shining sun and creativity. If a person needs to study hard, find a solution to a complex problem, or just figure something out, it is necessary to put something near him of this tone. The image of a light bulb above someone's head when a good idea comes up is quite famous. The color yellow can clear up the thought process, helping people become more creative, even in finding logical solutions.
Inspiration comes in yellow
Important! The yellow tint in psychology is the need for development and self-discovery. Those people who are looking for change and a certain liberation choose it.
This shade signifies a dangerous state of mind of a person, when he is desperately trying to get out of a situation and grabs everything that comes to hand. This is a kind of symbol of enlightenment and hope, as opposed to strong excitement, bordering on arrogance and hostility.
This tone can also cause anxiety because it is considered a fast moving color. A person may begin to be too critical of himself and others.
This shade is usually associated with the sun. This is exactly the color people paint him, sometimes orange, less often red. That is, it is associated with the image of warmth, light, radiance, lightness.
The meaning of this tone in psychology is a symbol of relaxation, relieving irritation and tension. The one who strives for something new and hopes prefers it; a disappointed person, on the contrary, rejects it.
Additional Information. Drug and alcohol addicts do not like yellow tones.
Optimism is the main feature of this color
Among the positive features of color are:
- optimism;
- enthusiasm;
- confidence;
- originality;
- wisdom;
- analytical thinking;
- creativity;
- fun.
This shade also has negative traits, of which the following can be noted: critical, impatient, impulsive, selfish, pessimistic, complex, cowardly, cold from an emotional point of view.
The meaning of shades
The general psychology of yellow highlights separate meanings for different shades. Main shade options:
- Citric. A bright color reminiscent of early morning, awakening and vigor. It helps you wake up faster in the morning and drive away the blues.
- Sand. The warmest shade, interest in which signifies the need for relaxation and comfort.
- Honey. It has an admixture of brown, so its darkish color can evoke memories of late autumn and boredom.
If a person chooses a specific shade for a long time, this may indicate a subconscious signal from the body about some need. Therefore, you need to pay attention to such mental cues and promptly help your body replenish wasted resources.
Shades of yellow
There are 136 shades of yellow in total. But they are all conventionally divided into warm and cold tones. Warm shades have an admixture of red, and cool shades have an admixture of green. Main variations of yellow:
Citric
Symbolizes vigor, activity, morning awakening.
Honey
Associated with autumn warmth, pleasant memories, home comfort and well-being.
Sand
Invokes dreams of relaxing on the sea beach. Symbolizes carelessness and idleness.
The influence of yellow on the psyche
The color yellow has different effects on the psyche of men and women. Its main area of influence is the right hemisphere of the brain. It is responsible for creativity and creativity. People who have a creative profession or who dream of developing their talents are recommended to use yellow color therapy. Under its influence, a person often comes to non-standard solutions.
But the abundance of yellow and constant being under its influence is dangerous. This color interferes and shakes mental balance. The person becomes hot-tempered and unrestrained. Men are more susceptible to its influence than women, so they should be more careful about it.
Yellow color tones and interferes with sleep, so it is better to remove objects in the warm spectrum from the bedroom. But in the bathroom this color will be useful: it makes the skin elastic and soft. It speeds up metabolism and can help people who need to cleanse their body of toxins. It is also useful for the normal functioning of the musculoskeletal system.
What kind of people like
According to color psychology, a person who likes yellow and its shades looks like this:
- He is curious, sociable, easily adapts to new conditions, and always shows courage.
- Loves to be the center of attention.
- He is self-confident and adequately evaluates himself as a person. But sometimes self-esteem is slightly inflated.
- Ready for major changes in life.
- Fickle, impatient. Never gets to the bottom of things, performing tasks superficially.
Interestingly, choleric people love these shades the most. Women also like them during pregnancy.
There are also those who don't like yellow. These are people who are disappointed in life, do not like communication, pessimists by nature, who have decided to isolate themselves from the world.
Traits of people who choose yellow
The color yellow is considered the symbol of everything light and bright. The meaning in psychology of yellow is the same as that of orange: awakening nature, sun, warmth. The warm spectrum is psychological doping. It helps to absorb complex information and improves memory. Experiments involving people of different ages and intelligence levels have confirmed that people remember new facts faster after spending a few minutes in a room with yellow walls.
In psychology, this color denotes optimistic people who maintain presence of mind in any situation. They do not know how to be sad for a long time, do not like conflicts and protect themselves from negative information. They are self-confident, but lack pride. Their self-esteem is justified by the numerous talents that they develop and can achieve heights in their chosen field. Among those who like warm colors, there are more representatives of humanitarian professions: writers, artists, social workers.
Light colors are chosen by sociable people. They have a wide social circle, they love to chat and often become gossip mongers. But despite this, they usually have a good reputation among friends and colleagues. Such people do not like tension and pressure, so they have difficulty getting along at work where they need to follow clear rules. Among them there are many who work for themselves. “Yellow” people become successful businessmen, most of them have average and high income.
Symbolism of yellow
Yellow simultaneously symbolizes many contradictory things. It is used in many religions, giving it different meanings, but in most cases - negative.
Therefore, in everyday life, many people avoid this color, considering it too difficult to wear and not suitable for every person.
Basic meanings of yellow:
- Symbol of divine light and solar energy.
- The personification of power and wealth due to its resemblance to gold.
- A sign of deceit and readiness to betray.
- The symbol of illness and aging is probably associated with withering foliage.
- Danger sign: all poisonous berries are light in color.
Yellow is also a symbol of mental illness. It is no coincidence that psychiatric clinics were called “yellow houses.” The lower classes in pre-revolutionary Russia received a kind of wolf ticket in the form of a yellow card, therefore it is subconsciously perceived by the Slavs as a signal of poverty and hopelessness. Also throughout the world, this color is a warning of potential danger. In areas contaminated by radiation, warning signs are yellow or yellow-black. In medieval Europe, flags of this color were hung over houses in which people infected with the plague lived. Even dangerous insects are predominantly yellow in color.
Use in advertising and business
Yellow is the color that first catches the eye and stays in the memory for a long time. The most powerful effect on the psyche occurs when it is surrounded by other bright and saturated colors. Most often, yellow is used in combination with black. This is generally the most effective color combination, and the marketing gods use it successfully.
On all objects of increased attention you can find signs that combine yellow and black. It is impossible not to notice such symbols, because they contain both expression and aggression at the same time.
In the wild, bright colors serve as a warning and deterrent. Dangerous and poisonous animals wear bright and provocative colors. In the human world, the yellow-black combination is used on construction sites or roads, in emergency situations. You need to quickly attract attention even when in a hurry, for example, taxis are painted yellow.
The most readable composition, according to experts, is black font on a yellow background
Yellow color is easily visible to the eyes, even for visually impaired people. Sometimes yellow is combined with white. This is a combination of light and kindness, it evokes warm feelings. An example is a bouquet of daisies.
Yellow and bright green are used to lift the buyer's mood. They create a light, cheerful and summer atmosphere. It is not without reason that such shades can be found on the flags of exotic countries. But you can go overboard with these colors. If there are too many of them, it will cause irritation.
Yellow and blue are richness and depth. This contrast is often used for consumer products, as well as sporting goods.
Yellow combined with red gives a stunning effect. These colors enhance each other, providing an atmosphere of positivity, comfort and warmth. This is a very “friendly” combination. It is widely used in the entertainment industry.
Yellow in clothes
Choosing yellow in clothes speaks of a love of attention and a desire to attract people to you. Bright colors of clothing improve the mood of both the person who wears them and those with whom he communicates. Subconsciously, people in yellow are perceived as kind and cheerful; they are like the sun that illuminates a gloomy day. They are considered cheerful, brave, kind and friendly, but can also be seen as irresponsible and impatient.
Men perceive women in yellow as pleasant conversationalists, but rarely feel serious sympathy for them, considering them too eccentric and frivolous. To women, on the contrary, men wearing warm colors seem gentle and caring.
You should pay attention to the compatibility of yellow with other colors. When paired with black it is perceived as threatening, and when paired with purple it is perceived as mysterious. The most successful combination is with green; it gives a double boost of energy, but does not cause irritation. This combination of colors helps to maintain high performance for a long time.
It is not recommended to wear bright clothes for exams and serious business meetings: this may be considered an attempt to distract attention and influence the opinion of the interlocutor, suppress his will. People with unstable psyches should also be wary of the yellow color: it causes sensory overload and worsens their health.
What kind of character do people like yellow?
Purple color in human psychology - what does it mean who likes it?
A person who loves and chooses this shade is very sociable and loves a challenge. He is dynamic, but at the same time very calculating and does not take any steps forward until a full analysis of the situation has been made. These people are completely drunk, even if sometimes they look like scientists. They are funny, entertaining, real living clowns. They can brighten up a boring day and make other people laugh.
Yellow is also a color in its own right, not associated with emotional feelings. Therefore, an individual who is already rational and logical may not be able to engage on an emotional level. This tone also gives an elevated feeling about the individual and how others see the person from the outside, feeding the ego and self-esteem.
The color of the sun is associated with the level of aggression and frustration, it is annoying and at the same time very open, the shade of an extrovert.
Fans of this tone are people with good intuition, adequate and active in character
People can make the right decision in a matter of seconds and at the same time understand other people's views, but they do not tolerate mediocrity. They seek harmony within themselves and do not like troubles, skillfully avoiding them.
Using the warm spectrum in the interior
Yellow stimulates appetite. It will be useful for people with gastrointestinal diseases, but for those who are on a health-improving diet, it will be an additional irritant. A warm color spectrum is useful to use near the stove and cutting table - areas where food is cooked and not eaten. Then it will stimulate imagination and the desire to try new dishes.
In a children's bedroom, moderate use of yellow is acceptable. It stimulates the child’s psyche, so you need to decorate the work area with bright colors. And in the sleeping area you should choose softer colors.
It is useful to use yellow during sports or yoga: it increases physical activity. For an adult, it helps to increase muscle volume and make it easier to tolerate increased physical activity. If you cannot use yellow in the design of the walls, then you should at least choose furniture of a similar color.
